Idea
We define direction and story.
About the team
Automation built by people who know the manufacturing floor.
iGEM STUDIO designs automation that an operator can use every day, not automation that just looks good in a demo. Built on results proven with major Korean enterprises and partner companies, with deep understanding of purchasing, production, shipping, and accounting flows.
Growth
We shape positioning and expansion.
Execution
We build the web, video, and systems.
Monetization
We connect the work to real revenue.
Founder story
Started by reading flows inside complex manufacturing data.
Theo spent 7 years in Hyundai Mobis Procurement and 6 of those leading operational automation. ERP, POs, invoices, packing lists, production plans, supplier data — the complex daily flows of manufacturing operations.
Repetitive manufacturing back-office work is not a headcount problem. It is a problem of the same data being re-entered and re-checked across customer formats, internal Excel, ERP, and department reports. iGEM STUDIO reads that flow and reduces the repetition.
I.G.E.M
Idea to Monetization without a break
I.G.E.M = Idea → Growth → Execution → Monetization.
Read the idea, shape the growth path, build the execution layer, connect it to actual revenue. Those four stages are how we look at every project.
Principles
How we build automation
01
See the work first
Automation starts from operational understanding, not tooling. We see what operators look at, where they re-type, what exceptions they check.
02
Start small, scale wide
We do not change everything at once. We start with the highest-frequency, fastest-payoff work.
03
Operators must be able to run it
Good automation is one the operator owns, not just the developer. We document usage and exception handling alongside the build.
04
We do not force ERP replacement
We work on top of the existing ERP, Excel, email, and document flows your team uses today.
Leadership team
A team that holds strategy and execution together
We move on team judgment, not on one founder's instinct.
Theo
CEO
iGEM STUDIO Founder / RPA Lead at Hyundai Mobis Procurement
Helen
COO
Head of Operations / Mental Performance Lead
Yujeong Kang
CMO
Yonsei University / Hankuk University of Foreign Studies / former Bain & Company interpretation team lead
Lucas
CFO
Seoul National University / Tax Partner at Samil PwC
MIN KWON
Researcher
Cornell University / Cognitive architecture & decision science researcher
Automation lasts longer when it is designed together.
Start with the diagnosis. We will lay out which parts of your back-office can be automated.